The SET Blog

4 Ways of Recapturing Inactive Customers

Smart businesses and sales professionals know that it’s necessary to focus on customer loyalty as much as customer acquisition. This is because it’s a lot easier to sell to existing customers rather than attract new ones. Businesses have a 60-70% chance of selling to existing customers and only a 5-20% chance of selling to a […]

SET launches Lead Forensics Integration

Discover how we combine the power of Lead Forensics with our CRM software. Imagine cutting edge, super-charged lead generation integrated seamlessly into your CRM, to empower your sales team and kickstart your marketing campaigns. Lead Forensics works 24/7, de-anonymizing your website traffic, allowing you to see the products and services your customers are interested in, […]

How to Hold a Productive Sales Meeting

Meetings are essential in the running of a successful sales operation but often thought of as an unnecessary pain in the back side. There are several ways in which they can be sabotaged for example; no-shows, twiddling of the thumbs, people playing on their phones, big talkers promising the world and the others hiding or […]

3 Very Important CRM Integrations for Sales Teams

Within the CRM industry, an integration is the connection path between two different software applications that allow them to work together to create better efficiency. Integrations share and exchange information across different platforms so you don’t have to keep switching between applications or adding duplicate information time and time again. They help to make your […]

5 Powerful Sales Prospecting Techniques You Should ALL Be Using

Believe it or not, even though prospecting plays an important part in new business sales, many sales professionals despise prospecting. Today, a majority of sales professionals use outdated and ineffective sales techniques instead of effective methods that could actually result in higher volume of better qualified leads (and increase the chance of them enjoying prospecting). […]

How to Effectively Sell Your Boss a New CRM

So you have found the one?! That amazing CRM that will change everything. From its flexible features and user friendly interface to its integrations and customisation options, this CRM couldn’t be a better fit for you and your team. HOWEVER, there is one thing standing in the way of you and your dream CRM, your […]

Keep it Fresh, Timing in Sales is Everything

Have you ever come home late from work to search your fridge only to find out that the meat, vegetable or cheese you were looking for has gone bad? The whole journey home consisted of what sauce you were going to knock up to accompany this tasty dish, surely you would be disappointed, right? Like […]

Using the SET CRM Activity Report to Coach Your Sales Team

The SET activity report provides a detailed look at the activities that a sales team has completed over a certain time period of time which includes things like phone calls, emails and meetings. This gives all sales managers valuable insight into individual and sales team performance. Using a CRM for activity reporting is a proven technique for […]

Manage Your Time Effectively with Calendar View

Time is money in sales, and how you plan your days, weeks and months can have a serious impact on your pipeline. Have you ever inadvertently squashed six hours of back-to-back meetings into a Monday when the rest of your week is free? This will quite often happen when you’re in a hurry and don’t […]

How Can Sales Reporting Help You Close More Deals?

In sales an easy sale is extremely hard to come by. Statistics say only 2% of first meetings turn into an instant sale, 98% of leads need to be followed up by nurturing them through your sales process. If your client base is small, all you would need to keep track of vital activities is […]

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